Programa Mía, which provides group therapy for empowered women, sought to boost attendance to their free masterclass, the key step to optimize their sales funnel.
Project
Thumb-stopping creatives to attract the maximum number of potential clients to the website.
How did we do it?
Brand and competitor analysis based on internal and external insights.
Development of the campaign’s creative concept and key messages.
Visual and narrative exploration through moodboards and references.
Selection of color palette, typography, and visual style.
¿Cómo lo hicimos?
Design and adaptation of advertising assets to various formats.
Testing and adjustments based on feedback and validations.
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